IRO
Founded in 2005 by French brothers Arik and Laurent Bitton, IRO is a luxury fashion label renowned for its effortlessly cool, Parisian-inspired aesthetic. The brand’s name, an anagram of the French word for “king,” reflects a vision of modern luxury rooted in confidence, individuality, and sophistication. In less than a decade, IRO has established itself as a globally recognised brand, celebrated for designs that embody the spirit of the contemporary “cool girl.”
Combining edgy tailoring, casual ease, and meticulous attention to detail, IRO creates pieces that are simultaneously bold and wearable. From statement jackets and refined separates to elevated casualwear, each garment exudes Parisian nonchalance while maintaining a luxurious sense of finish and quality.
Shop IRO at Calexico to discover collections that merge modernity with timeless style. Perfect for women who embrace confidence, individuality, and effortless elegance, IRO offers a wardrobe of versatile, sophisticated pieces designed to become enduring staples in a refined and contemporary wardrobe.
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