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Article: What We're Wearing For Euro Summer 2024

What We're Wearing For Euro Summer 2024

What We're Wearing For Euro Summer 2024

Winter has settled in on our side of the globe and that can only mean one thing: time to throw the puffer jackets and lamb-skin slippers into a corner and jet off into the heat of the northern hemisphere! The key to a fabulous vacation? Arriving in style, knowing you’ve got an outfit ready for every occasion!

Taking Flight with Varley

Varley Top Varley Bottoms

Regardless of your destination, when travelling overseas for Down Under, you’re in for a long-haul flight. For impeccable travel comfort, without sacrificing elegance, look no further than Varley, a UK brand whose collections blend everyday staples with active pieces.

Settle into your seat, sip your champagne and begin your in-flight experience, wrapped in timeless designs mastering the intersection of comfort and class, offering uncompromising quality and style. Kept in a neutral palette, these elevated knits, outer- and loungewear are designed to be layered, so you can feel cool and confident as you jet across the world and arrive at your destination, ready to take on the city waiting to be discovered!

Shopping in Paris with Alexis

Alexis Dress in Blue

Take on the Grandes Avenues in style with ALEXIS, a brand that echoes the personal style of mother-daughter team Ana and Alexis Barbara. Their worldly travel and passion for vintage is captured in their designs: striking prints and elevated textiles, presented in versatile separates, matching sets and opulent dresses.

These lightweight pieces are the perfect foundation for your capsule wardrobe to explore and wander the streets in the unpredictable summer weather of the City of Love. Leave the lycra to this year’s Olympians and embrace the French woman’s ability to dress for any occasion - even a morning run to the boulangerie, exuding an unmatched air of Parisian je ne sais quoi!

Yachting in South France with Left On Fridays and Melissa Odabash

Melissa Odabash Dress

French Riviera style is timeless, with lighter fabrics and brighter palettes emanating the relaxed seaside culture, inviting you to indulge in the warm climate and slower pace of life.

Even off-duty, the French woman is impeccably chic. Quality swimwear is a must, creating the foundation of every breezy outfit for days on the yacht. Designed by former executives of an activewear giant, Left On Friday’s separates and one-piece bathers marry fashion and function. Premium quality materials, that hug and smooth all the right places, you’ll live in these quick drying pieces all summer long.

Elegant cover-ups are a must, and Melissa Odabash creates casual vacation elegance at its best. Developed and created to sculpt and enhance the silhouette for all body types, the crisp whites and deep navy of these relaxed pieces celebrate the nautical influences embraced by the southern coast of France.

Celebrate the laid back glamour of the Cote D'Azur and don’t forget to pack your K.Jacques - crafted in Saint Tropez since 1933, there are no flat sandals better suited to the local cobblestone streets!

Sightseeing in Rome with Frank and Eileen

Frank & Eileen Top with Denim Shorts

Summer in Rome can be relentless. Light-weight, natural fabrics are a must when packing for soaring temperatures, while exploring the crumbling ruins and discovering local delicacies.

Frank & Eileen, a woman-owned and led business, blends highest quality Italian textiles with Californian cool, reinventing everyday basics, perfect to replicate the Italian women’s in-the-know approach to fashion.

Their signature button ups and linen pants are the perfect restrained uniform to visit the city’s religious sights, paired with comfortable yet elegant shoes to cover long distances in style. At night, heels and bold accessories transform their shirt dresses and playsuits into an understated, comfortable look, forgiving when indulging in a roman feast.

Dinner in Santorini with The Sei

The Sei Turquoise Blouse and The Sei Turquoise Pants with Santoni Heels

Thoughtful pieces designed for women, by women, packing seductive pieces by The Sei, a ready-to-wear LA brand, is a must for Aegan adventures.

Juxtaposing masculine restraint in their cuts and feminine sensuality in their flowing silk fabrics, these breathable garments are perfect lightweight layers for the sweltering climate of the Greek Isles.

Enjoy the sounds of the sea and picturesque backdrops draped in luxurious fabrics as you watch the sunset on the Mediterranean horizon. Perhaps our most important tip: Pack your most elegant slides - Greek wine and narrow cobblestone streets are a recipe for disaster!

Whether you’re jetting off for a short getaway or off, or a month long holiday, selecting the perfect accessories is key to ensuring your looks remain fresh and exciting!

Sunglasses and jewellery are light and easy to pack, adding a personalised touch to any outift! To transform your attire in seconds, simply add a hat, swap your casual loafers for daring stilettos or trade your tote bag for a clutch!

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