When the pandemic arose early last year, being able to do online buying from home was a novelty. Instead of jet setting overseas and over seven days fitting in 60+ appointments, 4 plane rides, 50 Ubers and 14 martinis across two countries; I now sit in the comfort of my home office on a couch anywhere from 6 am (to speak with NYC) or as late as 11 pm (to speak with Europe) – and these appointments extend over three weeks.
Some brands totally have it going on and post me a box of fabrics to feel and touch so I'm prepared and can match them with what I see in zooms. As lovely as it is to sit and choose clothes, (sometimes with my 6-year-old daughter, Lenny), I do obviously miss the personal connections I have with my brands and their teams. Since I'm now in my 11th year of buying, a lot of designers have become my fashion family, people with who I bounce ideas and collaborations off, and I'm super excited to get on a plane next year and reconnect. So, the buying process right now has its pros and cons.
This buying season was particularly joyous, even though it was still done from home as I got to see my lovely Italian fashion brands faces for the first time in over 18 months. No masks for them! Freedom! This is so exciting and in many cases reflects in their collections that are full of colour, risk-taking, show-stopping, pieces and attitude.