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The definition of a heretic is someone who does not conform to the established ideals or opinions of the masses. Heretic Parfum was founded in 2010 for those seeking something different. They are here to disrupt the status quo.

They believe that nature is erotic, sexy and wildly provocative, so they have chosen to create a collection of fragrances rooted in natural botanical elements that go far beyond just clean. These scents are made for all genders, and are always vegan and cruelty-free.